Essentially, sign walkers are uniformed event staff members waving 8 foot “sales themes signs” with arrows at your entrances and on the major corners of high traffic intersections surrounding your area. Sign walkers are a very strategic way to communicate to potential customers and draw the attention from every passer by for hours and hours each day of the weekend. Other industry common names used to describe sign walkers include signwalkers, sign wavers, street signing, human directionals, sign twirlers, sign holders, sign guys, walking billboards, human billboards and directional signwalkers.
Sign walkers are designed to attract attention and interest from impulse buyers driving around. Our high energy sign walkers holding and waving your huge sales message on the corner are hard to miss and demand attention from everyone passing by. By using sign walkers it stretches your sales message to a much larger audience surrounding your location. sign walkers are strategically positioned around the area to make sure the customers are directed right to your sale. On top of that, our staff is able to move around and adjust throughout the weekend to capitalize on various highly populated areas. So if one day you want to draw traffic from an area near a mall, festival, sporting event, or anywhere else large numbers of people will be exposed to your message, we can position your sign walkers in these areas to generate awareness and sales traffic. We’ll go the extra mile to get sales traffic into your place.
You will have a Sign Event Supervisor assigned to your promotion that will be in charge of monitoring and patrolling the sign walkers for their entire shifts to make certain everyone is at their position and creating the most awareness for your sale.